Michael Brito, Senior Vice President of Social Business Planning takes time to Skype about social business
There is no better way to learn about social media and business than from an expert. Fortunately, Michael Brito took time out of his schedule to speak to our social media class in Newhouse. Here are a few highlights from the discussion.
The Dalai Lama's Lasting Social Media Effect on the Global Community
Wrapping up his USA tour, the Dalai Lama lands in Syracuse, New York for events that amplified his message for peace. Beginning his visit with discussion panels, he surrounded himself with amazing participants: Martin Luther King III; Nobel Peace Laureate and Iranian human rights lawyer Shirin Ebadi; Nobel Peace Laureate and former director general of the International Atomic Energy Agency Mohamed ElBaradei; Academy Award winning composer, UN Ambassador and philanthropist A.R. Rahman; and Iranian-American journalist Roxana Saberi.
While everyone in the audience was affected by the enlightened words of each individual on stage, the real impact was documented through social media outlets, especially Twitter. Twitter allowed everyone to unite their responses with one simple hashtag: CGPGlobal. In all, the events were able to attract over 2.2 MILLION impressions and trended nationally on Twitter. Believe in social media or not, but the effective evidence is out there!
Below are a compilation of responses that recorded the audience's live reaction to the event.
In the Internet era, we are all conscious of events going on around the world. We have a social duty to react to such happenings. #CGPGlobal
